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Mornington Peninsula Shire Murals

[uncode_block id=”45666″]Mornington Peninsula Shire Street Art.

The Brief.

The Monington Peninsula Shire commissioned several Street Art Murals. We were engaged in telling the background story of some of them in an engaging and educational way. The films were used to publicise the murals on social media and the Shire website. Beside each mural, a QR Code takes people to the film about that particular mural on the website, giving people the opportunity to see and hear the backstory while standing in front of the Artwork itself.

The mural that the film above is about can be found in Mornington Main Street next to the ANZ bank.

The Production.

We shot these films over days and weeks as the artworks were being painted. We then interviewed the artist and other people who had a key role in the content of the mural.
Client:          Mornington Peninsula Shire Arts and Culture Team
Producer:     Peter Crawley-Boevey
Service:        Storytelling
Year:              2022

The Mornington Peninsula is home to a growing creative community. From the diverse arts and cultural practices of our Aboriginal and Torres Strait Islander peoples to contemporary music, visual and performing arts, festivals, maker markets and more.

Our creative and cultural sector provides unique opportunities for celebrating our spectacular natural environment and appreciating our shared and different identities, histories, insights and ideas. As such, it represents a significant asset for locals and visitors alike.[uncode_index el_id=”index-498141″ isotope_mode=”fitRows” loop=”size:6|order_by:rand|post_type:portfolio|tax_query:317,369″ style_preset=”metro” index_back_color=”color-xsdn” filtering=”yes” filter_back_color=”color-xsdn” filtering_position=”center” gutter_size=”2″ inner_padding=”yes” portfolio_items=”media|featured|onpost|original,title” screen_lg=”300″ screen_md=”300″ screen_sm=”200″ single_height=”3″ single_back_color=”color-xsdn” single_overlay_opacity=”1″ single_overlay_visible=”yes” single_text_visible=”yes” single_image_anim=”no” single_h_align_mobile=”left” single_padding=”0″ single_text_reduced=”yes” single_title_semantic=”p” single_title_dimension=”h4″ single_title_height=”fontheight-179065″ single_border=”yes” single_css_animation=”zoom-in” title=”Portfolio Page”]




Victorian Country Fire Authority

[uncode_block id=”45666″]Country Fire Authority. CFA – Corporate values

The Brief.

The CFA, like many organisations, has a set of Corporate Values. In most organisations, it is expected that all employees will adhere to these values. As the CFA is primarily a volunteer workforce imposing values on to members is fraught with issues.

However, values play a huge part in any organisation, particularly and emergency service that relies so heavily on training and teamwork to keep its members safe.

We were commissioned to make six videos, a general one and then one about each of the five Corporate Values. The idea of the videos is to generate discussion within brigades about each value and what they mean.

We made the recommendation that we should interview Volunteers about what they thought each of the values meant. The idea is that it is Volunteer talking to Volunteer.

The response from many of the brigades has been very positive. This style of video is being looked at as an effective means of communication within the CFA.

The Production.

We interviewed a number of CFA Volunteers on camera. For everyday people being interviewed on camera can be quite a challenge. For us it is about making them feel comfortable enough to first express themselves and them perhaps push the envelope a little and open up. Everyone we interviewed saw the films before they were published to make sure that we had not miss represented what they had said.

CFA Corporate Value – Safety.

Safety is the first of the CFA Values, it is probably the easiest to define. Listening to members though, there are many different ways to look at safety.

 

CFA Corporate Value – Teamwork.

As Jodi says in the video “Teamwork is what we do” and she is dead right. We all know this, but what is interesting is listening to six members differing viewpoints on teamwork in the CFA.

 

CFA Corporate Value –  Adaptability.

All the members in this video talk about our amazing adaptability as firefighters. However, if you listen closely they all talk about the importance of being adaptable in ways beyond the obvious.

 

CFA Corporate Value –  Integrity.

What does integrity mean to you? Do you act with integrity? What does it feel like when someone you know doesn’t act with integrity?

 

CFA Corporate Value – Respect.

Respect is an interesting value. It has two sides to it. The first is simply respecting others for who they are. Some of us believe that RESPECT is the most important of the five CFA values. What do you think?

Client:           CFA – Country Fire Authority
Producer:     Peter Crawley-Boevey
Service:        Corporate video
Year:              2019

The Country Fire Authority is one of the Emergency Services here in Victoria, Australia

The CFA are the responsible firefighting and rescue service for the middle and outer suburbs of Melbourne and country Victoria. They are largely a Volunteer workforce, with some full time Fire and Rescue firefighters in heavily populated areas.[uncode_index el_id=”index-498141″ isotope_mode=”fitRows” loop=”size:6|order_by:rand|post_type:portfolio|tax_query:317,369″ style_preset=”metro” index_back_color=”color-xsdn” filtering=”yes” filter_back_color=”color-xsdn” filtering_position=”center” gutter_size=”2″ inner_padding=”yes” portfolio_items=”media|featured|onpost|original,title” screen_lg=”300″ screen_md=”300″ screen_sm=”200″ single_height=”3″ single_back_color=”color-xsdn” single_overlay_opacity=”1″ single_text_visible=”yes” single_overlay_visible=”yes” single_image_anim=”no” single_h_align_mobile=”left” single_padding=”0″ single_text_reduced=”yes” single_title_dimension=”h4″ single_title_semantic=”p” single_title_height=”fontheight-179065″ single_border=”yes” single_css_animation=”zoom-in” title=”Portfolio Page”]




Greg Hunt MP

[uncode_block id=”45666″]Greg Hunt MP Introduction to Rotary Conference

The Brief.

Rotary District 9820 had the job of organising the State conference – Getting into Rotary. We were asked to produce and an introductory video which included a piece to camera by Greg Hunt MP -Federal Member for Flinders. Greg’s own Rotary Club is part of District 9820.

With the workload that Federal Minister have we had a short window of time to shoot this particular clip. Although we wrote a script to make sure we covered the points that we needed to and to keep within our time constraints, being a practised and articulate performer in front of a camera, Greg was able to read the script and then say it in his own words to camera. This gives us a genuine heartfelt piece, although we did a little editing to bring it down within our very tight timing.

As a Federal Minister, it was important that the look of the video gave the subject the right feel to complement his position and authority. Probably no more than 35% of the social meaning of a video presentation is carried by the words. The rest is the non-verbal communication, the environment, the lighting, camera angle.

Client:          Rotary District 9820
Producer:     Peter Crawley-Boevey
Service:        People video

Rotary is a global network of 1.2 million neighbours, friends, leaders, and problem-solvers who see a world where people unite and take action to create lasting change – across the globe, in our communities, and in ourselves.

Rotary members believe that we have a shared responsibility to take action on our world’s most persistent issues. The 35,000 clubs work together to: promote peace, fight disease, provide clean water, sanitation, and hygiene, save mothers and children, support education and grow local economies.
Rotary District steches from the Mornington Peninsular and Dandenong in the west to Bairnsdale in the east.[uncode_index el_id=”index-498141″ isotope_mode=”fitRows” loop=”size:6|order_by:rand|post_type:portfolio” style_preset=”metro” index_back_color=”color-xsdn” filtering=”yes” filter_back_color=”color-xsdn” filtering_position=”center” gutter_size=”2″ inner_padding=”yes” portfolio_items=”media|featured|onpost|original,title” screen_lg=”300″ screen_md=”300″ screen_sm=”200″ single_height=”3″ single_back_color=”color-xsdn” single_overlay_opacity=”1″ single_text_visible=”yes” single_overlay_visible=”yes” single_image_anim=”no” single_h_align_mobile=”left” single_padding=”0″ single_text_reduced=”yes” single_title_dimension=”h4″ single_title_semantic=”p” single_title_height=”fontheight-179065″ single_border=”yes” single_css_animation=”zoom-in” title=”Portfolio Page “]




GUD Holdings – Innovation case study

[uncode_block id=”45666″]GUD Holdings – Innovation case study

The Brief.

Over the last three years, GUD Holdings have introduced a strong culture of innovation into the businesses it owns.

The innovation process has been driven to secure future growth across the group. I say process because this exactly what they have introduced. A proven process or system that is designed to give consistent results.

In 2018 GUD Holdings were judged to the be the ninth most Innovative company in Australia, at the Australian Financial Review’s Innovation Awards.

Innovation is often seen as, blue sky thinking, or inspiration that comes in the shower. The executive team at GUD were keen to demonstrate that the system does work if introduced and followed correctly.

One of the businesses in the GUD Holdings group, Davey Water Products, had taken the lead in introducing the GUD innovation process and consequently are producing some strong results.

We were asked to make a video that firstly showcased Davey’s results but also reinforces the fact that the process produces predictable business results.

The target market for the video in the first instance are the Executive teams across the group, to create increased interest, conversation and a stronger commitment to the process.

It is also is a meaningful way to communicate to investors that the Innovation culture within the GUD group is resulting in a healthy future for the businesses that drive the bottom line.

While doing our research, we discovered that the key players in the Davey Innovation process are very enthusiastic, committed and articulate. Having done our research, we were able to deliver some strong interviews which created very clear content and messaging.

The Production.

As with all productions, research is key to conducting strong insightful interviews, recorded or sourced all the footage and sound, and edited the production in-house.Client:           GUD Holdings Ltd
Producer:     Peter Crawley-Boevey
Service:        Case Study
Year:              2018

GUD Holdings Limited comprises a number of dynamic product companies based in Australia and New Zealand. Through these businesses, GUD is the owner of one of the Asia-Pacific region’s premier brand portfolios. Most of GUD’s brands are market leaders in their individual product categories and industries.

In addition to brand management, GUD’s principal skills are in the disciplines of product design and development, offshore sourcing and supply chain management. The Group greatly values new product development and innovation, believing that these capabilities are fundamental to generating long-term, above average financial returns.[uncode_index el_id=”index-498141″ isotope_mode=”fitRows” loop=”size:3|order_by:rand|post_type:portfolio” style_preset=”metro” index_back_color=”color-xsdn” filtering=”yes” filter_back_color=”color-xsdn” filtering_position=”center” gutter_size=”2″ inner_padding=”yes” portfolio_items=”media|featured|onpost|original,title” screen_lg=”300″ screen_md=”300″ screen_sm=”200″ single_height=”3″ single_back_color=”color-xsdn” single_overlay_opacity=”1″ single_text_visible=”yes” single_overlay_visible=”yes” single_image_anim=”no” single_h_align_mobile=”left” single_padding=”0″ single_text_reduced=”yes” single_title_dimension=”h4″ single_title_semantic=”p” single_title_height=”fontheight-179065″ single_border=”yes” single_css_animation=”zoom-in” title=”Portfolio Page “]




Universal Design – Vic State Government

[uncode_block id=”45666″]Universal Design – Victorian State Government

The Brief.

We were commissioned by The Victorian State Government to produce a video about the introduction of Universal Design into the programs and infrastructure at Manyung School Camp in Mt Eliza.

In the video, we needed to first explain what is Universal Design and then, how it is being implemented throughout the camp. To us, the obvious way to do this was to let the people who are making the changes talk about their experiences, the opportunities and issues they faced.

As part of their commitment to the camp and Universal Design, The Victorian State Government funded the design and construction of a new high ropes course at Manyung Camp. It is not the usual high ropes course – it is a high ropes course designed for use by people of all ages and abilities to participate equally together.

We were also commissioned to produce a short video about this award-winning high ropes course for social media use. That video is below.

Universal Design high ropes course – Social media

Client:           Victorian State Government
Producer:     Peter Crawley-Boevey
Service:        Corporate video
Year:              2016

The Victorian State Government run Manyung School Camp in MtEliza. As part of the Governments drive to introduce Universal Design through many of their programs, Manyung School Camp under the guidance of their Manager Maree Feutrill and with the enthusiastic co-operation of the staff started on the journey to infuse the principles of Universal Design throughout the Camp and all their programs.

“All our activities are universally designed, allowing people of all ages and abilities to participate equally together. The provision of specialised equipment and the flexible teaching styles of our staff ensure that activities can be enjoyed by everyone”.[uncode_index el_id=”index-498141″ isotope_mode=”fitRows” loop=”size:3|order_by:rand|post_type:portfolio” style_preset=”metro” index_back_color=”color-xsdn” filtering=”yes” filter_back_color=”color-xsdn” filtering_position=”center” gutter_size=”2″ inner_padding=”yes” portfolio_items=”media|featured|onpost|original,title” screen_lg=”300″ screen_md=”300″ screen_sm=”200″ single_height=”3″ single_back_color=”color-xsdn” single_overlay_opacity=”1″ single_text_visible=”yes” single_overlay_visible=”yes” single_image_anim=”no” single_h_align_mobile=”left” single_padding=”0″ single_text_reduced=”yes” single_title_dimension=”h4″ single_title_semantic=”p” single_title_height=”fontheight-179065″ single_border=”yes” single_css_animation=”zoom-in” title=”Portfolio Page “]




RCG Tooling – Engineering stories

[uncode_block id=”45666″]RCG Tooling – solving problems.

The Brief.

RCG Tooling is a based in Hallam Victoria. The founder and chief design engineer is Roger Gris. We were asked to make a series of low budget videos about the business for the company website.

In our initial discussions with Roger, we found a very understated man who had amazing ability to solve tooling problems to a very high standard. Although RCG Tooling found it difficult to compete with Asian toolmakers on price and lost a significant number of clients for a few years, all those clients are now back and thankful for the quality, longevity and value of RCG’s work. A typical story of Australian Engineering underselling it’self.

It seemed that Rogers ability to tell a story about a product was probably the best way to tell his story and to engage new clients. We decided to interview Roger. We hardly had to ask questions, the man has so much passion for what he does, although having said that he is so understated.

I rather like the result, the tales of success that come through in these interviews are remarkable, but in no way are they selling. Just letting the results do the talking.

The Production.

We shot these on a green screen so we could vary the background for each video. We wanted Roger just to talk without the interference of constant moving to different locations. We believe in reducing the production clutter to a minimum when working with real people. It’s about letting the stories come through.Client:           RCG Tooling
Producer:     Peter Crawley-Boevey
Service:        Corporate video
Year:              2016

RCG Tooling is an engineering company that design and engineer tools for manufacturers. More than anything they solve manufacturers problems.

Although based in Melbourne Victoria, they service companies all over Australia. The chief engineer Roger Griss has an enviable reputation for inginuity and the reliability of his end product.

Production Engineers and Accountants love his work once they realise his true value.[uncode_index el_id=”index-498141″ isotope_mode=”fitRows” loop=”size:3|order_by:rand|post_type:portfolio” style_preset=”metro” index_back_color=”color-xsdn” filtering=”yes” filter_back_color=”color-xsdn” filtering_position=”center” gutter_size=”2″ inner_padding=”yes” portfolio_items=”media|featured|onpost|original,title” screen_lg=”300″ screen_md=”300″ screen_sm=”200″ single_height=”3″ single_back_color=”color-xsdn” single_overlay_opacity=”1″ single_text_visible=”yes” single_overlay_visible=”yes” single_image_anim=”no” single_h_align_mobile=”left” single_padding=”0″ single_text_reduced=”yes” single_title_dimension=”h4″ single_title_semantic=”p” single_title_height=”fontheight-179065″ single_border=”yes” single_css_animation=”zoom-in” title=”Portfolio Page “]